This historic name in financial services circles has been around for over a hundred years. The CEO decided it was time to revitalise its global brand. From visual identity through to brand launch against an immovable deadline.
BRAND PROGRAMME
STAKEHOLDERS INVOLVED
SUCCESSFUL LAUNCH
“Your insight into the market and competitors offerings was unprecedented. You contributed significantly to the overall buy-in by the senior stakeholders in the business throughout the process. Well done.”
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