Your CULTURE problem solved

Your CULTURE problem solved

Culture eats strategy for breakfast. We've heard this oh so many times. Great CEOs and leaders understand the close connection between strategy and culture and yet it’s surprising how much attention strategy gets in comparison to company culture.

01 Why company culture matters

Bad cultures breed inefficiency, make talent leave, impair decision making, and prevent new ideas from seeing the light of day.

02 Better performance or better culture?

15%

OF EMPLOYEES GLOBALLY ARE ENGAGED 4

20%

INCREASE IN SALES BY HIGHLY ENGAGED TEAMS 1

77%

CONSIDER COMPANY CULTURE BEFORE APPLYING FOR A JOB 2

79%

CONSIDER COMPANY PURPOSE AND MISSION BEFORE APPLYING 3

03 The impact of culture

“[...] the difference between a nine-hundred percent and a seventy-five percent appreciation in equity value is attributable to the strength of a company’s corporate culture [...]”

04 In the too hard basket?

Are you in a highly regulated complex business that is by nature risk averse? When plagued with legacy systems, badly organised internal knowledge and a culture where failing fast is frowned upon, change can feel impossible. But it can be done.

05 Dealing with change

Are you a Chief People Officer wondering how to keep your teams motivated and engaged?  With everyone working from home and dealing with the impact of a global pandemic boosting team morale is more important than ever.

Ready for some change?

Time to get your culture right

Let's change for the better

06 How we solve culture problems

07 Our clients say

“An exemplary approach to stakeholder management often spotting outliers that need to be better connected to a project to secure buy-in. Brightful builds high-performing teams clearly focused on success while ensuring that all team members share the same vision.”

Simon Quayle, Director of Digital, GSK

08 Our clients say

“A natural talent for encouraging collaboration amongst the project team, working hard on getting the project off to a strong start. Not afraid to challenge the team (or the client) when needs be, particularly if the goals or objectives are not clearly defined or suitably robust. The high-quality results and the continual focus on the end-user are a testament to that tenacity.”

Jos Smith, Global Interactive Manager, Cadbury's Plc (now Mondelez International)

09 We've delivered change for businesses, agencies and start-ups

Our team members have delivered for

10 Our thinking on culture

How to improve your culture
Culture 19 October 2020

Creating a digital culture for a global bottling company
Change 05 August 2019

How to put an end to functional stupidity driven by culture
Digital 12 October 2020

7 ways to create a digital culture in complex businesses

What drives your team

Download our presentation on how to motivate remote teams at a PHARMA meet-up

    Here's to a more motivated remote team!

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